{"id":14878,"date":"2025-03-21T09:30:00","date_gmt":"2025-03-21T09:30:00","guid":{"rendered":"https:\/\/www.field-grey.com\/blog\/?p=14878"},"modified":"2025-03-20T10:26:13","modified_gmt":"2025-03-20T10:26:13","slug":"z-hotels-x-field-grey-fresh-uniforms-for-a-fresh-brand","status":"publish","type":"post","link":"https:\/\/www.field-grey.com\/blog\/z-hotels-x-field-grey-fresh-uniforms-for-a-fresh-brand\/","title":{"rendered":"Z Hotels x Field Grey: fresh uniforms for a fresh brand"},"content":{"rendered":"\n<p>Exciting news! Our new hotel uniform collection for Z Hotels is nearly ready to roll.<\/p>\n\n\n\n<p>Right now, staff at Z Hotels\u2019 The Strand and soon-to-open Leicester Square are putting the pieces through their paces. Daily wear and wash tests will ensure these hospitality uniforms stay sharp on the peg and perform just as well on the job.<\/p>\n\n\n\n<p>So what better time to dive into the modern workwear collection set to roll out across Z Hotels&#8217; 15 locations over the next year?<br><br><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"600\" src=\"https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1895-400x600.jpg\" alt=\"\" class=\"wp-image-14889\" style=\"width:400px;height:auto\" srcset=\"https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1895-400x600.jpg 400w, https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1895-267x400.jpg 267w, https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1895.jpg 600w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\"><br><strong>The task \u2013 designing a relaxed yet refined hotel uniform\u00a0<\/strong><\/h3>\n\n\n\n<p>When <a href=\"https:\/\/www.thezhotels.com\/\">Z Hotels<\/a> asked <a href=\"https:\/\/www.field-grey.com\/\">Field Grey<\/a> to refresh their staff uniforms, they wanted something that reflected their casual, lifestyle-driven brand while being enjoyable for staff to wear. They asked for an injection of flair, character and colour \u2013 a step away from traditional hospitality workwear. We delivered a cool workwear-inspired hotel uniform that fits right in with their informal vibe and urban settings.<\/p>\n\n\n\n<p>Unusually for a hotel brand, Z Hotels operates with a pretty much hierarchy-free team structure, made up of general service assistants and managers. With that in mind, we created a unified collection that still allows individual personalities to shine.&nbsp;The brand creates lifestyle spaces in city settings, and we wanted the staff uniform designs to reflect that. We blended off-the-peg, <a href=\"https:\/\/readywear.co.uk\/\">Readywear<\/a> and bespoke pieces to craft a cohesive, distinctive look that feels more like contemporary workwear than traditional hotel wear.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>The details \u2013 standout pieces and how they perform<\/strong><\/h3>\n\n\n\n<p>Stretchy denim and jersey fabrics give movement and comfort, while the colour palette of Rust, Navy and Biscuit \u2013 inspired by their urban locations \u2013 chimes with Z Hotels\u2019 cool brand identity.\u00a0<br><br><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1892-2-600x400.jpg\" alt=\"\" class=\"wp-image-14893\" srcset=\"https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1892-2-600x400.jpg 600w, https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1892-2-400x267.jpg 400w, https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1892-2.jpg 700w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n<\/div>\n\n\n<p><br><br>A standout piece from the collection is the Grey jersey jacket from <a href=\"https:\/\/www.brooktaverner.co.uk\/\">Brook Taverner<\/a>. It\u2019s a lovely casual alternative to a more formal blazer. With its stretch fabric composition and patch pockets, it\u2019s super comfortable but still has that touch of formality guests expect.<br><br><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1492-2-600x400.jpg\" alt=\"\" class=\"wp-image-14894\" srcset=\"https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1492-2-600x400.jpg 600w, https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1492-2-400x267.jpg 400w, https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1492-2.jpg 700w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n<\/div>\n\n\n<p><br><br>Z Hotels can choose between the Biscuit and White stripe bib shirt \u2013 a new addition to our <a href=\"https:\/\/readywear.co.uk\/\">Readywear<\/a> range with a thicker stripe than our usual microstripe \u2013 or the Warm White bib shirt. Both pair beautifully with Indigo denim jeans containing 2% Elastane for extra stretch.\u00a0<\/p>\n\n\n\n<p>Key accessories include a bespoke brown leather belt with a custom lead \u2018Z\u2019 buckle and Sam Browne-style stops, plus navy braces with silver hardware.<br><br><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1853-600x400.jpg\" alt=\"\" class=\"wp-image-14885\" srcset=\"https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1853-600x400.jpg 600w, https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1853-400x267.jpg 400w, https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1853.jpg 700w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n<\/div>\n\n\n<p><br><br>Other Unisex pieces include short sleeve T-shirts in Dark Navy and Rust in 100% GOTS organic cotton, a navy poly-cotton Readywear apron with silver hardware. Bespoke brown leather sneakers with embossed \u2018Z\u2019 branding on the heel and Cobalt Blue socks complete the look.<br><br><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1863-1-600x400.jpg\" alt=\"\" class=\"wp-image-14895\" srcset=\"https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1863-1-600x400.jpg 600w, https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1863-1-400x267.jpg 400w, https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1863-1.jpg 700w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n<\/div>\n\n\n<p><br><br>Branding elements are subtle yet effective, with a discreet \u2018Z\u2019 embroidery under the shirt yoke and on the back of the T-shirt, along with a branded tax tab sewn into the jeans\u2019 waistband.\u00a0<br><br>For chiller weather, we sourced thermal layers that keep the team warm without being visible \u2013 a thoughtful touch that reflects Z Hotels\u2019 care for their team members.<br><br><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1885-1-600x400.jpg\" alt=\"\" class=\"wp-image-14896\" srcset=\"https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1885-1-600x400.jpg 600w, https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1885-1-400x267.jpg 400w, https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1885-1.jpg 700w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\"><br><br><strong>Wearer trials \u2013 why they matter in hospitality workwear<\/strong><\/h3>\n\n\n\n<p>To ensure the new Z Hotels uniforms are as functional as they are stylish, we&#8217;re running wearer trials at two flagship locations: the new Leicester Square hotel, set to open next month, and The Strand. Team members are testing the collection in real working conditions \u2013 wearing, washing and assessing them for comfort and durability.<\/p>\n\n\n\n<p>This process guarantees that when the full rollout happens across all 15 Z Hotels locations, the uniforms will meet the tough demands of busy hospitality environments.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>The Field Grey approach \u2013 a new standard in hotel uniforms<\/strong><\/h3>\n\n\n\n<p>Our approach for the Z Hotels uniforms goes beyond traditional hotel uniforms. By weaving comfort, functionality and brand identity into every stitch, we&#8217;ve created a bespoke hospitality workwear collection that helps Z Hotels set a new standard for modern hotel staff attire.&nbsp;<\/p>\n\n\n\n<p>And thanks to our wearer trials, we know these staff uniforms work hard in real-life hospitality settings, too.<br><br><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"600\" src=\"https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1908-1-400x600.jpg\" alt=\"\" class=\"wp-image-14897\" srcset=\"https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1908-1-400x600.jpg 400w, https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1908-1-267x400.jpg 267w, https:\/\/www.field-grey.com\/blog\/wp-content\/uploads\/2025\/03\/IMG_1908-1.jpg 600w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/figure>\n<\/div>\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Looking for bespoke hotel uniforms?<\/strong><\/h4>\n\n\n\n<p>Whether you&#8217;re refreshing your staff workwear or starting from scratch, we create tailored <a href=\"https:\/\/www.field-grey.com\/category\/work\/sector\/hospitality\/\">hospitality uniforms<\/a> that blend style, comfort, and durability.<\/p>\n\n\n\n<p>Get in touch to design the perfect uniform collection.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Exciting news! Our new hotel uniform collection for Z Hotels is nearly ready to roll. Right now, staff at Z Hotels\u2019 The Strand and soon-to-open Leicester Square are putting the pieces through their paces. Daily wear and wash tests will ensure these hospitality uniforms stay sharp on the peg and perform just as well on [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":14881,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"iawp_total_views":52,"footnotes":""},"categories":[2131,1228,1199,1080,1,2128,2127],"tags":[2234,1085,2395,2137,2258,1112],"class_list":["post-14878","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-studio","category-project-launches","category-project-development","category-fashion-news","category-field-notes","category-fashion","category-collections","tag-field-grey","tag-london","tag-readywear","tag-uniform","tag-uniform-design","tag-workwear"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Z Hotels x Field Grey: fresh uniforms for a fresh brand - Field Notes | Blog and News | Field Grey<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.field-grey.com\/blog\/z-hotels-x-field-grey-fresh-uniforms-for-a-fresh-brand\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Z Hotels x Field Grey: fresh uniforms for a fresh brand - Field Notes | Blog and News | Field Grey\" \/>\n<meta property=\"og:description\" content=\"Exciting news! Our new hotel uniform collection for Z Hotels is nearly ready to roll. Right now, staff at Z Hotels\u2019 The Strand and soon-to-open Leicester Square are putting the pieces through their paces. 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